Roofer Marketing HQ

Roofing companies on Google: the numbers, free to cite

We analyzed 102,385 public Google Business Profile listings of roofing companies across 51 states. Every figure below is free to quote with a link back. Press and researchers can text or call (385) 832-6175 for a custom cut of the data.

22.6%
of roofing companies on Google list no website at all
13
median Google review count for a roofing company
44.2%
have fewer than 10 reviews
21 vs 3
median reviews with a website vs without one
80.4%
are rated 4.5 stars or higher
27.2%
list no business hours on their profile
42.8%
are open on Saturday
20.5%
show a public email address

At a glance

of roofing companies on Google list no website at all22.6%
median Google review count for a roofing company13
have fewer than 10 reviews44.2%
median reviews with a website vs without one21 vs 3
are rated 4.5 stars or higher80.4%
list no business hours on their profile27.2%

How to cite

Roofer Marketing HQ, "Roofing companies on Google: benchmark report," 2026, https://roofermarketinghq.com/benchmarks/

Download the summary (CSV) Full benchmark report

Method

Listings are pulled monthly from public Google Business Profile results for roofing companies in every US state, deduplicated by place, and summarized. Percentages are of all listings analyzed unless stated. Compiled and edited by Steven Von. License: CC BY 4.0, attribution to Roofer Marketing HQ with a link.

Top states by listings

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